The days of writers who just write are long gone. In our age of 24/7 multimedia news, anyone wanting to be a journalist must also know how to blog, shoot photographs, capture and edit video and create podcasts.
Those of us who teach train the next generation of journalists are doing our best to keep students current. Here, MCA major Dustin M. Plutzer discusses what you can do to make sure you’re ready to compete in the age of Media 2.0:
Got Photoshop? In Today’s World You Better Say Yes
In the communications major here at City College the Media Production course is an elective, and many students graduate without knowing how to edit images or videos.
In many cases even cursory knowledge of editing software can give a new applicant a leg up on the competition. “Production knowledge is not optional anymore, it’s necessary. Because online content has become so important, you need to be fluent in the basics of editing and production to stand a chance,” says Joselina Salazar, an MCA senior who is currently applying for jobs as a journalist.
Carol Tavarez is another MCA senior facing challenges in the age of new media. With her internship coming to an end this month, she is concerned about her prospects for future employment. “I really wish I knew even the basics of production software,” says Tavarez, “it would be really cool to know I could produce an ad or a video in a crunch.”
CCNY Communications Professor Judith Escalona is attempting to address the need to offer affordable instruction on software like Photoshop and Final Cut Pro to students. MediaNoche, a Not-For-Profit gallery for new media art founded by Escalona, is providing affordable one-day workshops over the summer.
“We noticed that many students were intimidated by software programs like Photoshop, Illustrator and Final Cut Pro, which are becoming more widely used. We wanted to provide these workshops to teach them the basics, at a price that any student can afford,“ says Escalona.
The one-day workshops, covering Adobe Photoshop, Illustrator, and Final Cut Pro, will be offered for $75 and are open to students and the general public. The first workshop on Adobe Photoshop will be offered on June 18th at the MediaNoche gallery at 1355 Park Avenue in Spanish Harlem, from 2pm-7pm.
“Sign me up,” said Salazar upon learning of the workshops for the first time. The laptops and software are provided, and class size is limited to 6 people. The schedule for upcoming workshops is as follows:
Saturdays beginning June 18, 25, July 9 — 2pm – 7pm: Photoshop.
Saturdays beginning July 16, 23, 30 — 2pm -7pm: Illustrator.
Sundays beginning June 19 — 10am – 4pm: Final Cut Pro
Monday and Wednesday evening — 6pm – 9pm: Final Cut Pro